Organic Social: Instagram

Company: Fhitting Room

I developed Instagram posts, stories, and GIFs that seamlessly aligned with the themes and style of our ongoing email marketing campaigns. By creating visually engaging and cohesive content, I aimed to actively engage clients and followers, enhance brand recognition, and drive an increase in subscribers. Additionally, my designs were instrumental in recruiting new clients by presenting an identifiable and attractive visual identity across all social media channels.

Services provided: Design direction, concept development, graphic design, illustration, typography, GIF creation.

Programs used: Adobe Illustrator, Adobe Photoshop, After Effects.

“I worked with Jess for over 2 years. She is a pleasure to work with. In addition to being a talented designer, Jess possesses strong project management and communication skills, is detail-oriented, holds herself to a high standard of excellence, and has a fantastic overall attitude. She owns the creative process from initial concept through final execution, understands brands, and receives and responds to feedback professionally and efficiently. Jess was a one-person design department when I worked with her, working on apparel, social, printed collateral, email marketing, and more.  She manages deadlines well and always delivered.”

-Kari Saitowitz, Founder + CEO, Fhitting Room